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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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SEARCH RESULTS FOR: Album Packaging

After all my talk about branding, I suppose I need to acknowledge that you don't have to buy "brands". The truth is most people don't. Commodity products sell on price (low price), and of course some brands do too ("The Warehouse, Where Everyone Gets a Bargain"). But what Queensberry sells is "packaging", and the purpose of packaging is to enhance the product. When the packaging is albums and the product is your photography, it's important to ask how much enhancing will be going on if you buy on price. It could be that much harder to avoid selling on price as well. Cheers, Ian To View More >>

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Some time ago a client came to us seeking advice on his newly drafted wedding pricing and packages for a brochure. We did a bit of work on it which basically resulted in simplifying. We cut the word count in half, more tightly defined his packages to adhere to the good, better, best principle, helped him decide on the best way to charge for albums, and tightened up the language. Later we received this email from him: A few months ago you were kind enough to help me as I prepared my wedding documentation and pricing. I've shot two weddings since then - one using my document before you edited it To View More >>

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It's that time of year when we take stock, make resolutions and ask questions ... like how can we make this year a winner? Are there too many photographers? Why do we ask our competitors for advice? What can we learn from musicians? And the big one: How much are our images worth? Sadly, that's not just about how good they are or how much time we spend on them in post-production. Our latest client newsletter is below. Let us know what you think by leaving a comment here or emailing Ian directly. Cheers, Nigel How much are your images worth? We received this present from our design consultants, To View More >>

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OK, n8rpat8r, we love it (found on YouTube). Who are you?! To View More >>

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I have to say this. That leather is beautiful. Well I certainly think so. It's is part of our new contemporary range, specially made for us. Heather and I were lucky enough to visit the tannery in Europe last month and we were very impressed. So much individual attention to every hide, from the initial inspection and grading (by four very serious men) through to the final finishing processes and packaging. Not to mention their environmental commitment,  and even the way they engaged personally with us. We visited our paper suppliers too. Same story. Great people, great product, high standards. To View More >>

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